Middle East - SRS Group is proud to announce that the company is coming to the Middle East, having partnered with NMK Electronics.
SRS Group’s first meeting with NMK was during the SLS Show in Saudi Arabia last year, where they expressed a strong interest in representing the brand.
“After careful consideration, we decided to proceed with NMK,” said Samuel Sloboda, CEO of SRS Group. “What really stood out to us was their professionalism, proactive approach, and deep understanding of the Middle Eastern market. Their energy, strategic mindset, and commitment to growth convinced us that they are the right partner to represent us in the region.
“Furthermore, their portfolio is an ideal match for all three of our divisions [Rigging, Power and Lighting], and we are certain that this collaboration will prove to be the right decision for both SRS Group and NMK Electronics.”
SRS Group’s products will be officially represented and distributed in the United Arab Emirates, Qatar, Saudi Arabia, Oman, Kuwait, and Bahrain.
“NMK’s dynamic team, expertise, and shared values make them a perfect fit for our brand. We look forward to our partnership and we’re excited to enter the Middle Eastern market with their help and support,” concluded Sloboda.
