Renault Roars Back to Pole Position
- Details
The event, attended by over 1,200 VIPs, including the world’s press, sponsors, special guests and Renault employees, was staged in Renault’s massive Technocentre in Guyancourt, near Paris.
UK production agency Sprout turned to drapes and materials specialist Blackout Triple E’s Paris subsidiary to assist in the realisation of its design for the launch, with Blackout France’s Dominic Peissel in the role of technical manager for the launch and Fabrice Le Floch overseeing the rigging aspects of the installation.
Peissel’s first logistical challenge was to overcome the sheer size and construction of the Technocentre. As rigging had never been hung from the 30m high