David Lewis, 1's sales and marketing director told us: "Our technology could offer a new level of realism to cinema audiences. For example, we can align the movement of a sound beam with an aeroplane as its sweeps across the screen, or position a beam above the audience to accurately locate the noise of a helicopter landing."
The collaboration opens up a new market for 1's technology within the commercial cinema and film industry. This agreement with Dolby Laboratories follows a license agreement with Pioneer Corporation who are employing 1's technology in the Digital Sound Projector PDSP-1. This product, which will be available in March 2003, provides full surround sound from a single unit and is aimed at the home cinema market.
(Ruth Rossington)