Fashion Matches up with Sound Division
23 October 2003
UK - The London fashion world turned out in force at the end of last month for the launch of Matches' eighth store in the capital, this time in trendy Notting Hill. Top models and fashion designers including Alexander McQueen rubbed shoulders with 200 guests and fashion celebrities at the event, while Matches turned to entertainment specialist Sound Division to provide the necessary DJ control equipment and audio services, including a radio link to deliver the audio across three separate stores.
Sound Division's Chris Baxter, who was responsible for designing and specifying the system, commented: "As with all of these events, providing the control equipment was the easy bit. We supplied a pair of SL1210 MK III turntables, a Pioneer DJM500 mixer, and a Denon 1800 CD player with a JBL Eon10 powered monitor. The tricky bit was cabling around the store in a discreet and tidy manner so that London's fashionistas weren't in danger of tripping up and spilling their champagne!"
However, the most interesting part of the job from an audio point of view was catering for the client's request to have the music relayed across three separate sites. Baxter went on to say: "Obviously this was something that we couldn't deliver via traditional cables, so we asked wireless specialists Hand Held Audio to supply us with a radio link that was specially licensed for the event. It worked perfectly, sending a clean feed to the in-house systems in the other stores so they could hear in real time what the DJ was playing in the new store. And as far as I know, no-one spilled their champagne!"
Related Stories from LSi Online
7 May 2013
UK - Building on an unparalleled figure of pre-registrations, PLASA Events welcomed a record number of visitors at the Royal Armouries last week as PLASA Focus: Leeds 2013 opened its doors for two days of unique ... More >>
15 February 2013
UK - Sound rental company Wigwam Acoustics has confirmed its purchase of a Nexo STM Series modular line array system, after two years of involvement in its development. In STM terminology, Wigwam's package is 48 sets; ... More >>
9 November 2012
UK - Mick Brophy has joined Midas Klark Teknik as customer services manager, UK. The move continues Midas's ongoing drive to provide dedicated customer support across all global territories, the company says. Brophy, ... More >>
13 September 2012
USA - Music Group reports that it has joined the growing list of professional audio companies to invest in SynAudCon's corporate sponsorship programme. Music Group will use SynAudCon's web-based training for their ... More >>
26 June 2012
UK- Situated in Mayfair's exclusive Berkeley Street, Novikov Restaurant & Bar is the first restaurant to be opened outside his native Russia by successful multiple operator, Arkady Novikov. Set on a massive 17,500sq.... More >>
BVE Expo 2014 (25-27 February 2014)
Page 39: with Keith Sykes of 5 Star Cases Sound Divisions David Graham here with PLASA Events show manager Jen Barratt
Page 24: where he was European sales manager for the live sound division Prior to this he was sales director
Page 11: theatres wwwrobolightscomnewsphp FBT launches Installed Sound division XTA appoints in South Korea South
Page 27: of Samuelsons lighting and sound division People making moves this month included Sean Martin who had switched
Page 11: SalesAll to distribute SGM in Benelux Sound Division appointed Bose PROPartner UK Sound Division
Page 25: joined Avid as European sales manager for its Live Sound division Before joining Avid he
Page 21: Productions, Theatre Projects Services and Vari-Lite Europe - now formed Samuelson’s Lighting and Sound
Page 31: London suburb The new Samuelson Lighting Sound division included VariLite Europe Ltd Samuelson Concert
Page 12: Sonic represents a new live sound division of PanaSound’s group of companies. Alongside Adamson, its line card
Page 36: ’ Pemberton as business development manager for the Installed Sound division. Pemberton was previously digital
Related Videos from LSi's Video Hub
We were unable to find relevant videos, but please visit LSi's Video Hub for our industry video content, such as product demos, training, interviews, backstage, seminars, events and more...