Christie Roadsters help launch smartphone
2 December 2010
UK - Conference Technical Facilities (CTF) fielded no fewer than 10 Christie Roadster HD12K projectors for a recent high profile media launch by HTC Corporation at London's Old Billingsgate Market, attended by around 300 journalists.
Tasked with meeting a challenging brief by leading production agency, Sutherland Smith Group, they produced an impressive semi-circular floor-to-ceiling front projected wrap-around display. This provided the backdrop for the telecom giant to showcase its latest Android-based smart-phones.
London-based CTF have wide experience of working with Christie projection, having chosen Christie as their preferred partner many years ago. Managing director Stuart Butt said that as soon as they received the brief from the show's technical manager at Connect Live he knew the production would be best served using Christie HD12K 1080HD, 12000 ANSI lumen projectors, fitted with the Twist module.
But the event was not without its challenges. "Initially the production company had wanted a rear projection scenario to enable the presenters to interact with the screen without casting shadows - but because of the throw distance involved it would have required 20 projectors," said CTF's MD. "Instead, we had to work on a solution that minimised the distance presenters could stand in front of the screen, to enable the interaction without shadows."
The optimum solution was achieved by using the projectors' fixed short-throw 1.1:1 lens to project over the presenters' heads. All the projectors were flown in CTF's custom-made cradles, suspended from truss supplied by lighting company TV Elements.
Related Stories from LSi Online
8 January 2010
Spain - The Unesco World Heritage Committee met for its 33rd session last June at the Seville Conference and Exhibition Centre, bringing together representatives from 21 countries. This is the first time that the ... More >>
9 October 2009
Malta - A pair of E/T/C London's Christie Roadster HD18Ks delivered high power video projection throughout a special two-hour Rockestra concert in Malta recently. The show was the result of E/T/C London's Ross ... More >>
The 10th LED Systems & LED Lighting Exhibition (25-28 September 2014)
Page 18: of Christie Roadster S16K DLP digital projectors Above and facing page The early 6th century mausoleum
Page 20: Germany using a combination of 14 Christie Roadster S 20k projectors and variety of speakers placed
Page 96: and fixed install markets as well as advanced pixel mapping and visualisation via the highend Christie
Page 31: designer Patrice Echasseriaux over the city. Four 3- chip DLP Christie Roadster S+20K projectors, each
Page 36: recently refurbished facade Two Christie Roadster S20K projectors were used for the presentation by BAF
Page 37: that are not accessible in real time he says concluding The Christie Roadster S20K projector ensures the brightness
Page 20: to a minimum.” A pair of stacked Christie Roadster HD18K projectors ensured videos stood out amongst the moving
Page 112: ? “The Christie Roadster S+20ks are great, I especially like the warp function As indicated, there
Page 110: . The projection from out front onto the set comes from six Christie Roadster 20ks; the switcher I use is a Ross
Page 52: 3s,” here they had promoter-supplied Christie Roadsters - a 20k and 12k. “The DL3 is fantastic