entertainment • presentation • installation

Audio-Technica extends Lennon bus sponsorship

At Oaks Middle School in Ontario, CA, the Lennon Bus worked with a group of students to create an original song and music video

4 February 2013

USA - Audio-Technica has expanded its role as sponsor of the John Lennon Educational Tour Bus, a non-profit state-of-the-art mobile recording and multimedia studio. For several years, A-T has served as the Bus's microphone sponsor, and they now also serve as headphone sponsor, supplying ATH-M40fs Precision Studiophones and ATH-M50 Professional Studio Monitor Headphones to be used by the Bus's patrons.

The John Lennon Educational Tour Bus travels around the U.S. throughout the year. Outfitted with traditional musical instruments as well as high-tech professional audio and video gear, the Bus has provided free hands-on programmes since 1998 for hundreds of high schools, colleges, boys and girls clubs, music festivals, concerts, conferences and community organizations.

Jeff Sobel, John Lennon Educational Tour Bus chief engineer, stated, "The Lennon Bus demands a lot from its equipment. The ATH-M50's have exceptional accuracy for critical listening and the power and isolation needed for tracking. But equally important: they're built tough. Each year we record over a thousand enthusiastic kids and host thousands more in our public hands-on demo tents, and Audio-Technica's are the only headphones that have endured this daily abuse without failing."

"It was an easy decision to expand our commitment to the John Lennon Educational Tour Bus and Songwriting Contest," said Gary Boss, Audio-Technica marketing director. "It has been extremely rewarding to work with them, as A-T shares the Bus's goal of getting more young people involved in making music."

(Jim Evans)


Tag Cloud

Audio-Technica Lennon sponsor John Lennon Educational Tour Bus Bus

Related Stories from LSi Online

7 May 2013

Capital Sound is classic choice for Il Divo

Capital Sound is classic choice for Il DivoUK - Capital Sound has been working with operatic pop group Il Divo for 10 years, but for their new Front of House engineer, Davide Lombardi, getting to know the audio rental company on the current Il Divo and ... More >>

26 April 2013

Mix it with Deaf Havana at PLASA Focus

Mix it with Deaf Havana at PLASA FocusUK - Audio-Technica has revealed exciting plans for PLASA Focus, taking place at Leeds Royal Armouries between 30 April - 1 May. Featuring a brace of Allen & Heath GLD digital mixing desks, the Audio-Technica stand ... More >>

10 April 2013

Audio-Technica AT2020USB+ on debut

Audio-Technica AT2020USB+ on debutGermany - At ProLight+Sound, Audio-Technica is showing its new AT2020USB+ cardioid condenser microphone - the successor to its popular, easy-to-use AT2020USB model. Equipped with a USB output, the microphone is ... More >>

5 April 2013

Audio-Technica hosts instructional sessions at NAB

Audio-Technica hosts instructional sessions at NABUSA - This year at NAB, on Monday, Tuesday and Wednesday (8-10 April, 2013), Audio-Technica's booth C1711 will host five 30-minute audio instructional sessions throughout the day. Dr. Fred Ginsburg, renowned industry ... More >>

3 April 2013

Audio-Technica strengthens UK sales force

Audio-Technica strengthens UK sales forceUK - Audio-Technica has announced a series of changes across its UK sales force in line with its on-going commitment to improving service to retailers. Joining Audio-Technica as area sales manager for MI in the south ... More >>

Rita Ora tour relies On Allen & Heath

Live sound experts deliver at Backstage Academy

Audio-Technica founder Hideo Matsushita dies

Michael Eavis Q&A set for Batmink workshop

Michael Eavis Q&A set for Batmink workshop

More Free Training at PLASA Focus: Leeds 2013

Audio-Technica at the Grammy Awards

Four fab MAC luminaires light Hey Jude

Audio-Technica's flagship 50 Series at ISE

A-T Germany names APG product manager

Clear-Com sponsors John Lennon bus

Audio-Technica financing Initiative for GLD & iLive

Guitarist John 5 endorses Audio-Technica

Community reinforces Bulgaria university

New Renkus-Heinz distributor for France

View AllRelated Stories from LSi Magazine

April 2013April 2013

Page 100: network configuration and management Quite a lineage Im a John Lennon fan and as such I hate to sound like

May 2012May 2012

Page 89: with John Lennon and George Harrison? Michael Jackson and the Jackson 5? There is already talk about a TLC

April 2012April 2012

Page 48: studio thats a really nice old Tube tool they used one on John Lennons vocal Take the front plate off

February 2012February 2012

Page 42: Foxes touring Worthy Past Glories? Sean Lennon the Ghost of the Saber Tooth Tiger Devendra Banhart

December 2010December 2010

Page 66: a touch of something different to their vocals John Lennon being a notable example The unique sonic

December 2005December 2005

Page 6: a theme Meeting rooms bear name plaques engraved with Harrison Lennon McCartney and Starr and less

November 2005November 2005

Page 53: music. The show culminated in a section to celebrate John Lennon, 25 years on from his murder

October 2005October 2005

Page 32: and graphics.” The MAC 700 is already being specified for shows around the world including Lennon on Broadway

December 2003December 2003

Page 26: with John Lennon and Yoko Ono, as well as with the Stones, Jimi Hendrix and The Doors. Monck received Tony

More Results from LSi Magazine >>

View AllRelated Videos from LSi's Video Hub

More Results from LSi's Video Hub >>

View AllNews Archive

2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 | 1999


Artistic Licence

Rub Hoists

Most Technical


Le Mark


Prolight Concept

Lee Filters

Electric Cable