News

Success for Midas Consoles Holland

The Netherlands - Midas Consoles Holland reports a busy month of sales, with Heritage consoles being sold to two rental companies and one brand new venue. Almaro Sound & Vision has taken delivery of a Heritage 1000 with a quantity of Klark Teknik signal processing equipment including DN370 graphic equalizers, and DN500 Plus, DN504 Plus and DN514 Plus dynamic processors.

"I've been working steadily towards the moment when I could purchase this equipment, which makes such a big audio statement," explains company owner Alco Roelofs. "Midas and KT are providing me with the tools to participate on a professional international level when competing for tenders and fulfilling riders."

Roelofs will be using his new Midas/KT setup for his thriving corporate work, which includes all Tommy Hilfiger events in Holland.

Another Dutch rental company, PSPA, has purchased a Midas Heritage 2000 and four Klark Teknik DN1248 Plus mic splitters. PSPA is very active in the touring theatre and festival markets and for those applications needed equipment that not only delivered an unbeatable sonic quality but also guaranteed reliability and market acceptance. Company owner Peter de Sterke describes his purchase as the logical result of defining the requirements of a large format console and top class splitters, while feeling the decision was ultimately guaranteed to be secure given that Midas products retain such a high residual value year on year.

Meanwhile new music venue Patronaat in Haarlem has taken delivery of a Midas Heritage 2000 FOH and a Siena monitor console. The crew of new venue tested several other consoles before coming to the conclusion that no other brand could equal the Midas quality.

Following the success of Midas Consoles Holland, which was set up in 2004, Midas and Klark Teknik chose the PLASA Show last week to announce the formation of Midas Consoles Middle East - in conjunction with Nicholas Kyvernitis, owner of NMK Electronics. NMK was one of the first pro audio companies to be established in the region and is a long-term dealer of Midas and Klark Teknik products. From October, Midas Consoles Middle East will become the official distribution channel for Midas and Klark Teknik products throughout the region, with a head office in Dubai as well as branches in Abu Dhabi and Sharjah.

Midas sales and marketing director David Cooper said: "Among the many advantages of setting up Midas Consoles Middle East is the ability to support existing and new customers locally in this region by offering dedicated Midas-trained service and support engineers and the provision of spare parts. Above all, it demonstrates our faith in this rapidly-growing region."

(Lee Baldock)

(21 September 2005)